Suave Keratin Infusion Color Care Shampoo For Color Treated Hair, Anti Fade & 48HR Frizz Control, Smooths & Adds Shine, 28 FL OZ Pump, 4 Count

Give your color-treated hair the strength, softness, and shine it deserves with Suave Keratin Infusion Color Care Shampoo. Specially designed for dyed, highlighted, and chemically treated hair, this low-sulfate shampoo is powered by strengthening keratin protein and a UV blend to help repair damage, reduce breakage, and protect against color fading. The lightweight, gentle cleansing formula smooths rough cuticles, boosts shine, and tames frizz without stripping moisture or dulling color. Whether your hair is dry, damaged, fine, thick, curly, or straight, this shampoo delivers salon-quality hydration with every wash—leaving hair soft, manageable, and healthy-looking. For best results, pair with Suave Keratin Infusion Color Care Conditioner to build strength, restore smoothness, and keep your color luminous wash after wash. Committed to quality and accessibility, Suave empowers everyone to look, smell, and feel their best every day. Plus, all Suave products are cruelty-free, so you can feel good about your choice. For over 75 years, Suave has offered professional-quality haircare and skincare products for the entire family. The Suave mission is to make gold standard quality attainable to all, so everyone can look good, smell good, and feel good every day.

• COLOR CARE + KERATIN: Fortified with strengthening keratin and a UV blend, this color-safe shampoo helps seal the hair cuticle to keep color vibrant and helps reduce breakage; for best results, pair with Suave Keratin Infusion Color Care Conditioner for a complete salon-proven system for color-treated hair
• SMOOTHES & ADDS SHINE: Delivers sleek softness and radiant shine while helping tame frizz and flyaways for up to 48 hours, leaving hair smooth, glossy, and manageable
• GENTLE, LOW SULFATE & pH BALANCED FORMULA: pH balanced, low sulfate cleansing system protects dyed, highlighted, or chemically treated hair while maintaining moisture and color brilliance
• SALON-QUALITY HYDRATION: Gently cleanses dry, damaged, or over-processed hair to restore softness and resilience without weighing it down, leaving strands freshly scented with a light floral tea fragrance
• #1 TRUSTED HAIRCARE BRAND: From the #1 most trusted shampoo & conditioner brand in the U.S.*, Suave delivers reliable performance you can count on—and is cruelty-free, never tested on animals. *Voted #1 most trusted Shampoo and Conditioner (Women) brand by American shoppers based on the 2025 BrandSpark American Trust Study.